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Should I move my website from Wix to Lovable.app? What It Means for Your Website’s SEO
At Inspire Action Marketing, we are obsessed with building high-performing websites that don’t just look stunning—they drive measurable growth. As a Legend Wix Partner, we constantly monitor the evolving landscape of web design and AI-driven development tools. Lately, there’s been a lot of buzz around AI full-stack development platforms like Lovable.app. If you have had your website hosted on the Wix Platform for a while, but want to use newer, slicker AI Vibe Coding apps, yo

Serena Sampat, MBA
5 days ago5 min read


How to Drive Record Attendance for a Destination Race: A GTIS Half Marathon Case Study
At Inspire Action Marketing , we believe the best way to help community events is to look at what’s actually working and do more of it. We recently finished up the 2025 season with the Clear Creek Booster Club for the GTIS Half Marathon. By cleaning up their website, running simple social media ads, and staying in touch with runners through email, we were able to get the race in front of more people than ever before. Here is exactly how we did it. The Goal: Grow Attendance t

Serena Sampat, MBA
Mar 193 min read


How To Make Your Wix Website HIPAA Compliant (Without Leaving Wix)!
Wix has officially introduced native features that, when configured correctly, make it a viable, secure platform for storing Protected Health Information (PHI). If your practice’s website is already hosted and designed on Wix, here is the exact roadmap to make it HIPAA compliant.

Serena Sampat, MBA
Mar 33 min read


Social Media Matters: How to Use Social Media for AI Search Results in 2026
If you’re still posting just for "likes," you’re missing the biggest shift in digital marketing history. In 2026, social media has evolved from a community-building tool into a primary data source for AI search engines. Whether it's Google’s AI Overviews, ChatGPT, or Perplexity, these systems are scanning your social profiles to decide if your business is the "right" answer. Here's How to Use Social Media for AI Search Results in 2026 Step 1: Synchronize Your Digital "Entity"

Serena Sampat, MBA
Feb 262 min read


Wix vs. Square: Which Platform is Best for Your Restaurant?
In the fast-paced world of the restaurant industry, your website is more than just a digital menu—it’s your front door, your host, and your most hardworking salesperson. But when it comes to choosing a platform, the debate often boils down to two giants: Wix and Square . At Inspire Action Marketing , we specialize in helping businesses build brands that spark movement. For restaurants, that means finding the perfect balance between a beautiful guest experience and a seamless

Serena Sampat, MBA
Feb 203 min read


Case Study: How to Build and Launch a Successful Non-Profit from Scratch
When a visionary founder has a mission to change lives, the biggest hurdle isn't passion—it's visibility . In 2021, Women Stepping Up was founded to empower women through the grueling physical and mental challenge of hiking the Manitou Incline. However, to turn that mission into a movement, they needed a digital engine that could keep up with their pace. Inspire Action Marketing stepped in to build that engine. This case study explores how we took a brand-new non-profit fro

Serena Sampat, MBA
Feb 43 min read


Has Your Square Online Store Outgrown Its Look? Here's How to Upgrade Your Square Website in 2026
If you run a retail business, you likely started with Square for one reason: it just works. The POS is seamless, the inventory management is intuitive, and it makes "brick-and-mortar" life easy. But as your inventory grows—say, to 800+ products like many of our niche retail clients—you might start hitting a wall with Square Online . While it’s a powerhouse for payments, the design capabilities can often feel rigid, boxy, and, to be frank, just plain ugly. The Square POS syste

Serena Sampat, MBA
Feb 33 min read


Case Study: Launching a Healthcare Startup, CVQuant.ai's Digital Identity
At Inspire Action Marketing , we thrive on the challenge of taking complex, technical concepts and turning them into clear, high-performing digital brands. Our latest collaboration with CVQuant.ai , an innovative healthcare startup, allowed us to do exactly that. The Project: Elevating a Healthcare Startup As a specialized agency for the health and wellness sector , we understand that healthcare startups face a unique challenge: they must build immediate trust while explaini

Serena Sampat, MBA
Jan 282 min read


How to Choose the Best Website Builder to Sell Books & Courses in 2026
As an author and entrepreneur, your website is no longer just a digital business card—it’s a dynamic income engine designed to sell your books and your high-value online courses . This combination requires a platform that excels at both content management and robust e-commerce. We've analyzed the leading platforms to find the best fit for authors looking to not just exist online, but to inspire action and maximize sales. The 4 top contenders for the best website platform f

Serena Sampat, MBA
Dec 1, 20253 min read


Case Study: CORE Clean Drives 1,134% Increase in Impressions Through Strategic SEO and a Website that Serves as a Foundation for Digital Growth
CORE Clean —a professional medical office and health care cleaning service start-up, launched in early 2024. With a logo in tow and a big vision, CORE Clean's Kevin Radford partnered with Inspire Action Marketing to make this dream into a reality. Based in South Carolina, but quickly growing into 5 states in the southeast, CORE Clean needed to partner with an agency that caters to businesses ready to leverage digital strategy for transformative growth. CORE Clean is a prime e

Serena Sampat, MBA
Nov 25, 20253 min read


How to Get Found Online with Answer Engine Optimization
Here's Your AEO Checklist to Get Found Online in 2025 The digital landscape is constantly evolving, and staying ahead of the curve is crucial for online visibility. As the world has embraced AI in 2025, a new acronym is taking center stage: AEO – Answer Engine Optimization. While SEO (Search Engine Optimization) will always be fundamental, AEO focuses on optimizing your content to directly answer user queries, especially as AI-powered search and conversational interfaces bec

Serena Sampat, MBA
Oct 17, 20253 min read


Transform Your Online Presence with the Landscape & Lawn Care Company Wix Template
You’ve got the best equipment, the sharpest crew, and the greenest thumb in the county. But when a potential client searches for "lawn care near me," what do they see? A dusty, outdated website that barely works on their phone? In the landscaping and lawn care industry, your website isn’t just an online brochure—it’s your digital curb appeal. It’s where credibility is won, and high-value leads are generated. If your current site isn't converting lookers into bookers, it's ti

Serena Sampat, MBA
Oct 8, 20254 min read


How to be the website that AI Trusts with Go Live?
On September 26, 2025 the powerful new Search Live feature— complete with an interactive voice conversation and real-time camera feed...

Serena Sampat, MBA
Oct 7, 20254 min read


Launch Your HVAC Website in a Day: The Professional Wix HVAC Contractor Template Built for You and Ready to GO Live!
Level Up Your Online Presence: Why this Website Template for an HVAC Contractor is Your Business's Best Investment In today's competitive...

Serena Sampat, MBA
Oct 6, 20254 min read


How to Set-Up Your Wix Website for Local Search - Hair Stylist or Hair Salon
Mobile First Website Design in Wix for a Hair Salon Ready to Attract More Customers for Your Hair Salon? As a hair stylist or hair salon...

Serena Sampat, MBA
Oct 1, 20254 min read


How to Harness the ROI Power of the Meta Pixel
If you are advertising or thinking about advertising on Meta, know that one of the most powerful tools in your digital marketing arsenal...

Serena Sampat, MBA
Aug 15, 20252 min read


Why Digital Advertising Is So Important For Small Businesses
Small businesses can quickly transform digital advertising efforts into tangible results that positively affect your bottom line.

Serena Sampat, MBA
Feb 22, 20254 min read


SEO in the Age of AI: How to Make Your Website Stand Out
2025 has arrived, and so has the use of AI, which for most businesses, will be a game-changer. The tools offered by AI are impressive to...

Serena Sampat, MBA
Feb 3, 20253 min read


Wix Subscription Price in 2024: Does the Price of a Premium Plan Justify the Cost?
Here we are, almost halfway through 2024 and these days with AI taking the world by storm, it seems like there is a never ending list of website building platforms to choose from. If you are just venturing into this space, it probably feels completely overwhelming with the never-ending, time-sucking challenge of trying to figure out which platform is the best one for you. Luckily for us, USA Today recently conducted an in-depth analysis of the top platforms in the industry.

Serena Sampat, MBA
May 16, 20242 min read


Why Wix is the BEST Website Building Platform in 2024
If you are starting out with a new business, or have an existing business or organization whose website is out-of-date, or simply hard to...

Serena Sampat, MBA
May 8, 20242 min read

